{"id":6572,"date":"2015-02-17T09:54:51","date_gmt":"2015-02-17T15:54:51","guid":{"rendered":"http:\/\/news.medill.northwestern.edu\/chicago\/?p=6572"},"modified":"2015-03-04T13:46:03","modified_gmt":"2015-03-04T19:46:03","slug":"video-automakers-target-new-demographics-at-the-chicago-auto-show","status":"publish","type":"post","link":"https:\/\/news.medill.northwestern.edu\/chicago\/video-automakers-target-new-demographics-at-the-chicago-auto-show\/","title":{"rendered":"VIDEO: Automakers target new demographics at the Chicago Auto Show"},"content":{"rendered":"<p>By Joe Musso<\/p>\n<p>The Chicago Auto Show is the largest of its kind on the continent, where automakers from around the world descend upon McCormick Place to debut the\u00a0newest models. \u00a0This year, a prevailing theme is &#8220;hi-tech,&#8221; with\u00a0companies like General Motors enticing\u00a0potential buyers with tech-driven in-car advancements. And some are designed to reach a new demographic\u00a0of car buyer.<\/p>\n<p><!--more--><\/p>\n<p><iframe title=\"Chicago Auto Show Preview\" src=\"https:\/\/player.vimeo.com\/video\/119648144?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen\" allowfullscreen><\/iframe><\/p>\n<hr \/>\n<h3><a href=\"http:\/\/cantv.org\/\"><img decoding=\"async\" class=\"alignleft size-thumbnail wp-image-8953\" src=\"http:\/\/news.medill.northwestern.edu\/chicago\/wp-content\/uploads\/sites\/3\/2015\/02\/CANTV_600px_Medill-150x150.jpg\" alt=\"CAN TV logo\" width=\"150\" height=\"150\" \/><\/a><a href=\"http:\/\/cantv.org\/\" target=\"_blank\">MEDILL REPORTS<br \/>\nON CAN TV<\/a><\/h3>\n<p>In Chicago, watch Medill Reports video stories on CAN-TV channel 27<\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Joe Musso The Chicago Auto Show is the largest of its kind on the continent, where automakers from around the world descend upon McCormick Place to debut the\u00a0newest models. \u00a0This year, a prevailing theme is &#8220;hi-tech,&#8221; with\u00a0companies like General Motors enticing\u00a0potential buyers with tech-driven in-car advancements. And some are designed to reach a new [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":6577,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[],"class_list":["post-6572","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>VIDEO: Automakers target new demographics at the Chicago Auto Show - Medill Reports Chicago<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.medill.northwestern.edu\/chicago\/video-automakers-target-new-demographics-at-the-chicago-auto-show\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"VIDEO: Automakers target new demographics at the Chicago Auto Show - Medill Reports Chicago\" \/>\n<meta property=\"og:description\" content=\"By Joe Musso The Chicago Auto Show is the largest of its kind on the continent, where automakers from around the world descend upon McCormick Place to debut the\u00a0newest models. \u00a0This year, a prevailing theme is &#8220;hi-tech,&#8221; with\u00a0companies like General Motors enticing\u00a0potential buyers with tech-driven in-car advancements. 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