{"id":99221,"date":"2022-02-24T14:47:51","date_gmt":"2022-02-24T20:47:51","guid":{"rendered":"https:\/\/news.medill.northwestern.edu\/chicago\/?p=99221"},"modified":"2022-03-31T16:01:10","modified_gmt":"2022-03-31T21:01:10","slug":"la-based-filipinos-show-the-philippines-can-love-football","status":"publish","type":"post","link":"https:\/\/news.medill.northwestern.edu\/chicago\/la-based-filipinos-show-the-philippines-can-love-football\/","title":{"rendered":"LA-based Filipinos show the Philippines can love football"},"content":{"rendered":"

By Colin Salao<\/strong>
\nMedill Reports<\/em><\/p>\n

LOS ANGELES \u2014 In the Philippines, <\/span>despite the NBA\u2019s continued success<\/span><\/a>, American football has been off the air since the NFL was dropped by TV5 after the 2017 season.\u00a0<\/span><\/p>\n

However, the NFL has found a following within the Filipinos in Los Angeles, host of Super Bowl LVI and home to <\/span>12% of the Filipinos in America<\/span><\/a>. According to Filipino Cultural School board member Edgar Salmingo Jr., Filipinos have embraced how football games are an opportunity to gather family and friends together to feast, akin to the Filipino term <\/span>salu-salo<\/span><\/i><\/a>.\u00a0<\/span><\/i><\/p>\n

\u201cSometimes Filipinos just (want) an excuse to have a big gathering,\u201d Salmingo said. \u201c(Football) has the elements of what Filipino culture intends to bring out: bringing people together in your location and eating.\u201d<\/span><\/p>\n

The structure of the NFL season allows for its games to be more of a spectacle than those of other major American sports leagues. Each team plays just once a week over 18 weeks, and most games are scheduled on Sundays. Since the week\u2019s rest day can be blocked off for football, a whole-day gathering to consume the NFL is a staple of American culture.<\/span><\/p>\n

\u201cWatching <\/span>NFL RedZone<\/span><\/a>, barbecuing and drinking beers is such an American thing, and I love it,\u201d first-generation Filipino American Misha Reyes said.\u00a0<\/span><\/p>\n

The two cultures are bridged together when Filipino food is thrown in. \u201cWhen it\u2019s (the) Super Bowl, my <\/span>titas<\/span><\/i> and <\/span>titos<\/span><\/i> are always going to bring some sort of pancit or lechon,\u201d Reyes said. Pancit is a traditional noodle dish in the Philippines usually topped with vegetables and seasoned with calamansi, while lechon is a roasted pig that\u2019s normally present in big Filipino gatherings similar to turkey during American Thanksgiving.<\/span><\/p>\n

But Filipinos have only embraced football when exposed to the influence in America. Kevin Hernandez\u2019s father moved to the U.S. from the Philippines in 1980, but Hernandez said his dad was \u201cdefinitely not\u201d a football fan when he first arrived in Los Angeles.\u00a0<\/span><\/p>\n

\u201cWhen he came here, he dove into all sports available,\u201d said Hernandez, who credits his dad for making him a fan of multiple sports.<\/span><\/p>\n

Roland De Leon \u2014 who moved to Glendale from Manila in May 2021 \u2014 has yet to appreciate football, admitting he did not know the Super Bowl was on until the morning of the game. But he says he\u2019s been to a few Sunday gatherings when he\u2019s seen the NFL playing on TV and thinks that with the amount of exposure he\u2019s gotten to the sport, he\u2019ll get into it in time.<\/span><\/p>\n

\u201cBack home, the only times I\u2019ve ever seen football were online,\u201d De Leon said. \u201cHere, every bar you go to, every restaurant \u2026 you just walk in the mall and you\u2019ll see people wearing (football) jerseys.\u201d<\/span><\/p>\n

While the NFL has put more of an emphasis on <\/span>growing football outside the U.S.<\/span><\/a>, its lack of coverage in the Philippines indicates that American football has yet to make waves in the country despite how Westernized Philippine culture remains after the <\/span>nearly five decades under U.S. rule in the early 20th century<\/span><\/a>.<\/span><\/p>\n

Salmingo and Hernandez said they believe it may be because of how difficult it is to play the sport due to the amount of equipment and players needed. Reyes said he thinks it may be because of the time difference because most NFL games start in the afternoon in the United States, which would be before dawn in the Philippines. And for die-hard football fan Chris Borromeo, the lack of international marketing targeted towards the Philippines may also be a reason.<\/span><\/p>\n

However, if Los Angeles football fans are any indication, it seems Filipinos can easily appreciate football when introduced to the communal aspects of the game.\u00a0<\/span><\/p>\n

Colin Salao is a sports media graduate student at Medill. You can follow him on Twitter at <\/span><\/i>@colinsalao<\/span><\/i><\/a>.<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"

By Colin Salao Medill Reports LOS ANGELES \u2014 In the Philippines, despite the NBA\u2019s continued success, American football has been off the air since the NFL was dropped by TV5 after the 2017 season.\u00a0 However, the NFL has found a following within the Filipinos in Los Angeles, host of Super Bowl LVI and home to […]<\/p>\n","protected":false},"author":801,"featured_media":99222,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5201,5182,5212,5155],"tags":[],"class_list":["post-99221","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-medill-explores-2022","category-super-bowl-lvi","category-la-sports-2022","category-winter-2022"],"yoast_head":"\nLA-based Filipinos show the Philippines can love football - Medill Reports Chicago<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.medill.northwestern.edu\/chicago\/la-based-filipinos-show-the-philippines-can-love-football\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LA-based Filipinos show the Philippines can love football - 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